How to Charge 3X Higher Prices for Your Services
Are you tired of competing on price while watching bigger firms charge 10X more for the same services?
How to find your ideal clients
Most service firms either target "everyone" or are forced to work with "ideal referrals. Finding the right clients seem like a herculean task. It is not, if you understand some basics of where to search, whom to target, and when to target them.
What We Cover:
✅ Why clients choose cheaper alternatives (hint: it's NOT about price) ✅ The 5 stages of client awareness and how to message each one ✅ Market sophistication levels and where Indian services stand ✅ The "Unique Mechanism" that justifies premium pricing ✅ How to package intangible services so clients see instant value ✅ The secret to charging 2-3X more than competitors for the same work ✅ Real case studies of Indian firms commanding premium rates
Key Insights:
Your expertise is worth more than you're charging. The problem is your positioning and packaging. This webinar shows you exactly how to fix that.
About the Presenter:
Anoop Kurup has helped over 200 professional service firms transition from referral-dependent to systematic marketing, achieving average lead increases of 40-60% within 90 days while maintaining or improving client quality.